Collection: The Whitening Co.

The Whitening Co are New Zealand’s smile professionals, on a mission to help all our customers smile with confidence. We’re making oral hygiene look and feel great. Our vision is to be Australasia’s leading luxury oral care brand, to be realised through great products and great partners.

We have a robust supply chain, and dental expertise both in-house and as external consultants. With thousands of customers across our studios and e-commerce, and great reviews in all channels, we’re valued in the market and have built a strong community around us.